Some eager retailers are jumping the gun to get shoppers’ attention extra early. Reminds me of Christmas set up… the earlier they set up the more money they can make. This is with good reason: Last year, consumers spent more than $55 Billion on back-to-school shopping, the National Retail Federation says. Many Retailers are still mervous about consumer spending in a topsy-turvy economy.
Toys-r-Us has taken on a “beat them to the punch” mentality with their sales on backpacks and lunchboxes that started as early as July 1st.
Some others rolling out back-to-school sales include:
Walgreens is rolling out special displays in the main aisles of stores with essentials from flash drives to tissues.
Walmart items are under a giant crayon-shaped pillar in stores starting this week.
Staples’ promo began Wednesday. Among the goodies: two-tone backpacks and skateboard-shaped thumb drives
Office Depot boosts its school supplies on Sunday, and more deals on promos with be available closer to school.
Target also made its push on Sunday. They begin to replace summer items with back-to-school items.
Back-to-School is becoming our summer Christmas sale. Pretty soon kids will only get a week to enjoy their summer vacation before stores start reminding them they are going to have to go back to school soon!
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